Social networks have really grown over the past decade, so you can find pretty much anything there. It started as a place where people exchanged messages and photos, but gradually became a place where a number of people spend the majority of their time. It’s a place where stores advertise and sell items, it’s a place where people create fundraisers, a place where you can find LVBET bonus code and a place where opinions clash on a daily basis. Another common thing you see on social networks is activism or activists rallying people to support a certain cause or movement. Social media activism is an interesting topic to explore, as you can’t help but wonder if it does more harm than good.

Raising awareness

First of all, we cannot ignore the most obvious advantage of social media, and that is spreading information. Many topics that don’t have decent coverage by national frequency television are displayed on social media, so it is a powerful tool of spreading awareness. 

Activism relies on this ease of sharing and wants to incentivize users to share posts and spread the news. So, if people are fighting for a noble cause or want to stand up to injustice, using social media to get support is amazing. In fact, a lot of public protests manage to grow thanks to social media and the ability to use event features to organize protesters. We cannot deny that social media activism has positive effects, however, we cannot ignore the negative impact as well.  

Bandwagon effect

Social media offers its users powerful marketing tools that help you get your message across and focus people’s attention on your posts. Unfortunately, it’s difficult to thoroughly examine each cause and check its authenticity. A protest is not necessarily a fight against injustice, it can be propaganda with political goals that is masquerading as a fight for human rights. With a message that is bound to get a lot of traction, people simply jump onto that bandwagon and support it, because it seems like the right thing to do. 

As a result, people are distracted from real political issues that are currently present, and waste their energy on pointless protests or supporting the wrong cause. Furthermore, people can pressure governments to enforce laws that have no meaningful effect. For example, there were protests urging governments to ban plastic from beaches in order to protect the environment. And although it was successful, banning plastic bottles and straws did very little to protect flora and fauna of the ocean, as discarded fishnets pose a far greater problem. In other words, the same energy could be used for a more meaningful cause, but the leadership was simply uneducated as to what is the main problem.

Lazy protest 

Finally, social media can have a counterproductive effect in some cases. People have the urge to express their dissatisfaction and indeed want things to move in a more positive direction, however, people can also be lazy. When a protest is the only way to express your disagreement you are more likely to go. On the other hand, if your voice can be heard on social media and you supported a cause, you might be under the impression that you have done enough.